ActiveCampaign automation

--- name: activecampaign-automation description: "Automate ActiveCampaign tasks via Rube MCP (Composio): manage contacts, tags, list subscriptions, automation enrollment, and tasks. Always search tools first for current schemas." risk: critical source: community dateadded: "2026-02-27" --- # ActiveCampaign Automation via Rube MCP Automate ActiveCampaign CRM and marketing automation operations through Composio's ActiveCampaign toolkit via Rube MCP. ## Prerequisites - Rube MCP must be connected (RUBESEARCH_TOOLS available) - Active ActiveCampaign connection via RUBE_MANAGE_CONNECTIONS with toolkit active_campaign - Always call RUBE_SEARCH_TOOLS first to get current tool schemas ## Setup Get Rube MCP: Add https://rube.app/mcp as an MCP server in your client configuration. No API keys needed : just add the endpoint and it works. 1. Verify Rube MCP is available by confirming RUBE_SEARCH_TOOLS responds 2. Call RUBE_MANAGE_CONNECTIONS with toolkit active_campaign 3. If connection is not ACTIVE, follow the returned auth link to complete ActiveCampaign authentication 4. Confirm connection status shows ACTIVE before running any workflows ## Core Workflows ### 1. Create and Find Contacts When to use: User wants to create new contacts or look up existing ones Tool sequence: 1. ACTIVE_CAMPAIGN_FIND_CONTACT - Search for an existing contact [Optional] 2. ACTIVE_CAMPAIGN_CREATE_CONTACT - Create a new contact [Required] Key parameters for find: - email: Search by email address - id: Search by ActiveCampaign contact ID - phone: Search by phone number Key parameters for create: - email: Contact email address (required) - first_name: Contact first name - last_name: Contact last name - phone: Contact phone number - organization_name: Contact's organization - job_title: Contact's job title - tags: Comma-separated list of tags to apply Pitfalls: - email is the only required field for contact creation - Phone search uses a general search parameter internally; it may return partial matches - When combining email and phone in FIND_CONTACT, results are filtered client-side - Tags provided during creation are applied immediately - Creating a contact with an existing email may update the existing contact ### 2. Manage Contact Tags When to use: User wants to add or remove tags from contacts Tool sequence: 1. ACTIVE_CAMPAIGN_FIND_CONTACT - Find contact by email or ID [Prerequisite] 2. ACTIVE_CAMPAIGN_MANAGE_CONTACT_TAG - Add or remove tags [Required] Key parameters: - action: 'Add' or 'Remove' (required) - tags: Tag names as comma-separated string or array of strings (required) - contact_id: Contact ID (provide this or contact_email) - contact_email: Contact email address (alternative to contact_id) Pitfalls: - action values are capitalized: 'Add' or 'Remove' (not lowercase) - Tags can be a comma-separated string ('tag1, tag2') or an array (['tag1', 'tag2']) - Either contact_id or contact_email must be provided; contact_id takes precedence - Adding a tag that does not exist creates it automatically - Removing a non-existent tag is a no-op (does not error) ### 3. Manage List Subscriptions When to use: User wants to subscribe or unsubscribe contacts from lists Tool sequence: 1. ACTIVE_CAMPAIGN_FIND_CONTACT - Find the contact [Prerequisite] 2. ACTIVE_CAMPAIGN_MANAGE_LIST_SUBSCRIPTION - Subscribe or unsubscribe [Required] Key parameters: - action: 'subscribe' or 'unsubscribe' (required) - list_id: Numeric list ID string (required) - email: Contact email address (provide this or contact_id) - contact_id: Numeric contact ID string (alternative to email) Pitfalls: - action values are lowercase: 'subscribe' or 'unsubscribe' - list_id is a numeric string (e.g., '2'), not the list name - List IDs can be retrieved via the GET /api/3/lists endpoint (not available as a Composio tool; use the ActiveCampaign UI) - If both email and contact_id are provided, contact_id takes precedence - Unsubscribing changes status to '2' (unsubscribed) but the relationship record persists ### 4. Add Contacts to Automations When to use: User wants to enroll a contact in an automation workflow Tool sequence: 1. ACTIVE_CAMPAIGN_FIND_CONTACT - Verify contact exists [Prerequisite] 2. ACTIVE_CAMPAIGN_ADD_CONTACT_TO_AUTOMATION - Enroll contact in automation [Required] Key parameters: - contact_email: Email of the contact to enroll (required) - automation_id: ID of the target automation (required) Pitfalls: - The contact must already exist in ActiveCampaign - Automations can only be created through the ActiveCampaign UI, not via API - automation_id must reference an existing, active automation - The tool performs a two-step process: lookup contact by email, then enroll - Automation IDs can be found in the ActiveCampaign UI or via GET /api/3/automations ### 5. Create Contact Tasks